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Solutions to the problems with businesses having websites

Old / Outdated design

Solution: Cool Websites NZ team can offer you websites with responsive design for giving the optimum experience for viewing your website no matter which device you’re using. The non-responsive website leaves a poor user experience and lowers conversion rate on mobile or tablets.

Unattractive website layout

Solution: If your online store seems unappealing to customers, they’re likely to leave without making a purchase. Our experienced designers can design clean and compact webpages. We can create your online store layout appropriate to the types of the products you’re selling to the target audience.

Unable to manage your website yourself

Solution: Cool Websites NZ can offer you a fully customized website as per your requirements. (Website owner won’t need to pay for the time spent by the web administrator for any website updates). I-CUE can create a special type of software to manage your personal or information on the website.

Unable to track the visitor’s actions on your website (No analytics / stats)

Solution: Cool Websites NZ can offer you with Google analytics for your website to keep an eye on your website visitor’s activities. You can track the number of visitors per day, or on a weekly or monthly basis on a particular page.

Long Loading Time / Slow Page Loads

(Stats: 50% of visitors expect pages to load in 2 seconds.  More than 90% of users leave after 3-4 seconds. 79% of visitors facing problems with the website’s speed will not return; 64% of visitors will buy from another online store.)

Solution:  Cool Websites NZ team use premium themes from the authenticated designers for developing websites.
Cool Websites NZ offers the quality hosting services, SSL certificate along with website optimization services to increase the loading time of the website. We optimize the size of images, coding files to load the websites faster.

Complicated Site Navigation

Solution: Cool Websites NZ team believe in designing an easy to navigate website for rich user experience.

Hard to find the core information

Solution:  Whether you run an online shop or blog, you need search. People may come looking for a particular product or for an article they remember reading a while back, and chances are they’ll want to find it with a quick search.

Buggy websites

Solution:  Some websites ends up to an error or crash after loading. These errors make your website suffer performance issues.

Difficult registration and checkout in E commerce website

Solution:  The long registration forms can be annoying for the new users. We keep the registration forms short by requesting email, password and username. We use the easy three steps checkout process – Shipping/Billing, Payment and Review Order.

Website security

Solution: 17% of customers do not complete a purchase if they’re concerned about security. Cool Websites NZ team can include the trusted SSL certificates and badges close to the transaction form.

Unable to find your website on google search

Solution: Non-optimised and Google penalised websites never appear on Google search engine. Cool Websites NZ team can help you in optimizing your website code and images to decrease the loading time and increase the website performance.

Unreliable Support or commitment from your current web design/web maintenance team.

Solution:  
Cool Websites NZ team is always ready to assist its customers

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Solutions to the problems with businesses having no websites

Website pricing

A couple of 1000 bucks. The prices have gone down and the value of the website has gone up. The website pricing starts at only $670. This amount can be easily covered by a few online sales.

Unable to find customers

Without a website, most of the small businesses are losing customers. (Losing a wider audience = losing revenue) Website and Social media advertisements have been great. The amount we spend and what you get out of it, it’s drastically better than a billboard that’s limited to one town, one road and people driving on that road.

Poor accessibility

With a site, the customers can access information about your services sans hassles. They can have a thorough idea about your products, services, pricing, location, mission & vision and so on.  A successful business without a good site is next to impossible. This problem leads to poor customer relationship also and losing their trust.

Extravagant expenses for the offline advertisements

Missing an advantage of free advertisement 24/7

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Benefits of having a website for all in future

“If your business is not on the internet, then your business will be out of business.” – Bill Gates

97% of customers search online for products and services. So, neglecting online customers is equal to losing customers. If your website is lacking, this could be a direct reflection on how consumers view your company. By building a website you are giving your business the opportunity to tell consumers why they should trust you and the testimonials and facts to back up those opportunities.

Leaders don’t rely on the single solution. So, why are you?

A lot of local and small businesses run purely on word of mouth so why would you need a website?

  1. You need more business.
  2. You want to compete with your business rivals.
  3. Do you think your customers are not on the web? Do you know there are only 1 billion people on Facebook and a few hundred million on all the other social networks? Not to mention, Google only gets 3.5 billion searches per day. We’re sure whatever audience you’re trying to reach isn’t in there. The Yellow Pages have been around much longer than the internet so they’re still bringing invaluable business for you right? Just keep in mind that younger generations don’t know much about the Yellow Pages.
  4. You want to deal with long term, loyal customers.
  5. Your ideas, thoughts and news about your business do matter to your customers. For instance, Your customers need to know If you’ve decided to change your menu or your pricing or location.
  6. You want to be found easily.
  7. You want to be a credible business. In average, 70% of consumers use websites to establish the credibility of the business. New customers may trust on you due to credibility.
  8. Customers always want to know about your experience. Whether you’re a restaurant, contractor, graphic designer, caretaker, doctor or any professional. So, do people really need to know how you got where you are? Do they really need to know your story?