Website Services

Cool Websites NZ offers a number of online services for your organisation or business. Our website designers can create great web applications with latest technology and provide web hosting and email marketing to all small and large scale businesses.

Website Design

Fully optimised and Responsive websites which work across multiple platforms

Web Development

We design websites particularly for the needs of the business. We take care of graphic design, responsiveness – UI & UX, customisation and web standards to ensure the site will continue to look and work well.

E commerce Websites

We provide a platform that allows businesses to trade online. We design websites to ensure safe and secure payments. We can style e commerce platform to match business branding guidelines.

Web Graphic Design

We design websites particularly for the needs of the business. We take care of graphic design, responsiveness – UI & UX, customisation and web standards to ensure the site will continue to look and work well.

Website Hosting/Domain Registration

We provide a platform that allows businesses to trade online. We design websites to ensure safe and secure payments. We can style e commerce platform to match business branding guidelines.

Cool Websites NZ offers a basic website design service with four main starting plans designed to cater to these roles.

Informer Plan

Our ‘INFORMER’ plan gives you a basic web presence and is designed to inform others of your existence and provide them with a basic overview of who you are, what you do and how to contact you via email or in the physical world.

Promoter/Marketer Plan (Websites with Product/services)

The ‘MARKETER’ plan allows you to present an overview of your products and services on the internet. This plan is an addition to the ‘INFORMER’ plan. If you have something to sell, but are not ready for online sales, then the ‘MARKETER’ plan is for you.

Retailer Plan (E commerce websites/ Shopping websites)

The “RETAILER” package gives you a full-featured online shopping cart which enables you to sell your products online 24 hours a day, 365 days a year. Plenty of room for lots of products, and your customers pay you directly by credit card – no hassle, no fuss.

Custom Websites Plan

The “CUSTOM” package provides you a content management system that enables you to manage your products by own. We can design and integrate a database to manage your products and services through our solid programming and designing skills.

Website health diagnostics with Cool Websites NZ

Thinking about a new site? Send us a link to your existing site we’ll run it through our Web Health Diagnostic and let you know what needs attention.

Digital Marketing

Beat your competitors with better digital marketing at Cool Websites NZ.

At Cool Websites NZ, we are in charge of driving brand awareness and lead generation through all the digital channels — both free and paid.
Digital Marketing works for any business in any industry. Regardless of what your company sells, digital marketing still involves building out buyer personas to identify your audience’s needs and creating valuable online content.
If your company is business-to-business (B2B), your digital marketing efforts are likely to be centred around online lead generation, with the end goal being for someone to speak to a salesperson. If your company is business-to-consumer (B2C), depending on the price point of your products, it’s likely that the goal of your digital marketing efforts is to attract people to your website and have them become customers without ever needing to speak to a salesperson.

We create a series of blogs to generate leads/traffic on your website. We use our company’s social media marketer to help promote these blog posts through paid and organic posts

Our services include – Search Engine Optimisation (SEO), Content Marketing, Social Media Marketing, Pay Per Click (PPC), Affiliate marketing, Email Marketing

Search Engine Optimisation

We use a number of techniques which targets the right keyword phrases and follows strict SEO guidelines to bring your webpage on the first page of Google or any other search engine within a period of 6 months or less! SEO services at I-Cue give you long-lasting results that extend beyond a quick, temporary boost in rankings. Our SEO experts will gather details like the objectives of your business. After research on your industry, competitors, and the keywords you want to target we ’ll supply you with continuous, elaborated updates on your website’s rankings and traffic. We provide On-page SEO, Off-page SEO and Google AdWords:

On Page SEO

On Page optimisation is a process of optimising all webpages in order to increase ranking and earn relevant traffic on your website in different search engines. We offer following services under on-page optimisation:

  • Website Research & Consultation
  • Keyword Research
  • Meta Data Alteration
  • Modification in website according to W3C Standard
  • Content Writing
  • Internal Text Link Alteration
  • Google Analytics
  • Generate Ranking
  • Generate Status Reports

Off Page SEO

In contrast, Off-page SEO is the process of optimizing your website pages and posts outside your website. We find similar business of yours and do reciprocal linking with them. Following are some of the techniques through which we do Off page optimisation of your website:

  • Article Writing
  • Blog Posting
  • Business & Local Listings
  • Classified Submissions
  • Comments Posting
  • Forum Discussions
  • Questions & Answers
  • Reciprocal Linking
  • Social Networking

High returns on investment. Few sales may pay for the initial cost.

Social Media Marketing (SMM)

Gain more traffic to your websites through social media

Cool Websites NZ assist its clients to achieve their marketing and branding goals by creating and sharing content on social media networks. We always ask our clients to evaluate their business goals. Initiating a social media marketing campaign with the absence of proper approach in mind is like strolling around a forest without a map.

Benefits of SMM

  • Push more traffic to website
  • Convert visitors to customers
  • Create and lift up a brand identity
  • Improve communication with key audiences.

Now you may need to ask a couple of questions from yourself:

  • What do you want to achieve through social media marketing?
  • Who and where is your target market on social media?
  • What message do you want to convey to your target market on social media?

How it works?

We will help you to create a business account on your social media profiles. Then we will make strategies to generate real leads and send your social media audiences to your website. These strategies may or may not include the paid advertisements, depend upon project’s and client’s requirements.

Pay Per Click Marketing (PPC)

PPC (pay-per-click) marketing is a paid web advertisement in which the advertiser pays a fee each time when the user clicks their ads. Any paid advertisement on Social Media (Facebook, Twitter and LinkedIn) and Google Adwords is known as Pay Per Click Advertisement or Pay Per Click Marketing. Google Adwords helps you get your business found by your target audience who search for a specific keyword related to your brand, product or services.

Whether we are starting from scratch and setting up your very first campaign, or if we are overhauling your existing campaigns, our innovative approach to optimise each campaign ensures you will receive the best return on your investment.

Cool Websites NZ will help you to:

  • Create the Adword campaign
  • Research the keywords your target audience is searching for
  • Set up a daily budget to ensure you don’t exceed your allocated expenditure on advertisement
  • Provide you with key insights on how to improve your website performance.

PPC Cost

If you’re looking to launch a PPC campaign, you’re likely curious about the cost. However, there is no fixed cost for platforms like Google Ads or Facebook Ad Manager. Since Google Adwords or Facebook Ad Manager is such a customisable platform, you can control your PPC budget as per your need.

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