“If your business is not on the internet, then your business will be out of business.” – Bill Gates
97% of customers search online for products and services. So, neglecting online customers is equal to losing customers. If your website is lacking, this could be a direct reflection of how consumers view your company. By building a website you are giving your business the opportunity to tell consumers why they should trust you and the testimonials and facts to back up those opportunities.
Leaders don’t rely on a single solution. So, why are you?
A lot of local and small businesses run purely on word of mouth so why would you need a website?
- You need more business.
- You want to compete with your business rivals.
- Do you think your customers are not on the web? Do you know there are only 1 billion people on Facebook and a few hundred million on all the other social networks? Not to mention, Google only gets 3.5 billion searches per day. We’re sure whatever audience you’re trying to reach isn’t in there. The Yellow Pages have been around much longer than the Internet so they’re still bringing invaluable business for you right? Just keep in mind that younger generations don’t know much about the Yellow Pages.
- You want to deal with long-term, loyal customers.
- Your ideas, thoughts and news about your business do matter to your customers. For instance, Your customers need to know If you’ve decided to change your menu or your pricing or location.
- You want to be found easily.
- You want to be a credible business. On average, 70% of consumers use websites to establish the credibility of the business. New customers may trust you due to your credibility.
- Customers always want to know about your experience. Whether you’re a restaurant, contractor, graphic designer, caretaker, doctor or any professional. So, do people really need to know how you got where you are? Do they really need to know your story?